Terry Linde's Pivots to Building a Digital Business Using MemberVault

With over 30 years of experience as a personal trainer, Terry has dedicated his career to helping people incorporate fitness and nutrition into their lifestyles for an elevated quality of life. The COVID-19 pandemic transformed how we approach fitness, leading him to embrace digital solutions to continue supporting my clients.

In today's episode, Terry will share how MemberVault has revolutionized his business by enabling him to create digital courses and products that clients can easily access and use at their own pace.

Key Topics & Highlights

• Terry Linde introduces himself and his professional background
• Background on Terry's initial focus on in-person personal training
• Introduction to Membervault as a digital solution for offering courses and products
• The pivot to digital strategies due to the COVID-19 pandemic
• Flexibility for clients to access content on their own time
• Creation of a revenue stream that isn't tied to appointments
• Improvement in consistent engagement with clients' fitness and nutrition goals.
• Action steps for implementing a digital strategy using MemberVault

Connect with Terry

Website
MV Site
Facebook
Instagram
LinkedIn
Twitter
Youtube

Subscribe to Terry's Newsletter

Episode's Full Transcript 

Terry Linde [00:00:03]:

Hello. My name is Terry Linde and I work with people to help them incorporate fitness and nutrition into their lifestyle so that they can lead a higher quality of life. Today I'm excited to share how we have used Membervault to help us do this. I've been a personal trainer for over 30 years and up until a few years ago, everything was in-person and appointment-based.

With Membervault I've been able to create digital courses and products that have a platform that is easy to use for clients to get them the information they need to make fitness and nutrition part of their lifestyle. I started doing this strategy about five years ago when COVID-19 1st hit. The fitness industry was shut down for quite a few months and I needed a way to continue helping my clients. Membervault provided that solution.

Terry Linde [00:00:51]:

This aspect of the strategy is still something I'm trying to improve, but what I like most about it is that it allows me to have a revenue stream that isn't tied to appointments. This strategy works for me more than others because it offers flexibility for both myself and my clients, and my clients can access the courses and resources on their own time, which makes it easier for them to stay consistent with their fitness and nutrition goals. If you want to try this strategy yourself, here are some action steps. Identify your core offerings and determine what digital courses or products you can create that align with your expertise and your client's needs. Set up your MemberVault account. Sign up and familiarize yourself with the platform. It's user-friendly and offers plenty of resources to get you started. Create your content and develop engaging and valuable content for your clients.

Terry Linde [00:01:45]:

This could be workout plans, nutritional guides or video tutorials and launch and promote. Once the content is ready, launch it on MemberVault and promote it to your existing clients and audience. Things to watch out for with this strategy include making sure your content is accessible and easy to understand. Also, you need to stay engaged with your clients through the platform to maintain that personal connection.

If you found this helpful, share your takeaways in the Membervault Collaborative at membervault.co/collab and let us know you're going to try it yourself. And you can find me at courses.destinymmgmt.com again, courses.destinymgmt.com Thanks for listening and until next time, keep striving to build the best.