A little birdy mentioned you just completed my [free resource name]. First off, huge high five for completing it. Most people stay stuck in [pain point related to free resource] and [pain point related to free resource]...but not YOU. You’re motivated to take action, and get that [result they are seeking to achieve].

Which is why I want to give you a special offer: [special offer details, i.e. 50% off of the paid resource name or a special bonus when they buy...normally $X.]

I started this business to help [who are you helping], because [why did you start your business]. Too many people struggle with [pain point], [pain point] and [pain point]...and it’s my mission to [what are you trying to solve].

This course was created with you in mind, .

You will be able to get expert guidance around [feature of course] and [feature of course], so that you can [biggest best result they want]. And I can tell you are motivated to make it happen, .

Join me in [paid product name], and let’s make [rephrase that biggest result] happen.

See you in inside.

High five,

Your Name

PS. [Include testimonial or case study]. I can’t wait to hear YOUR amazing results, , which is why I’m offering [special offer details]. You can do it!

Lesson Activity

Engagement email for prospective buyers that completed the free resource module in your course.